However, Lishan farmland was once completely ignored by buyers. During the #921 Earthquake in 1999, the Central Cross-Island Highway became impassable. Fearing that Lishan might “become completely inaccessible for good,” many landowners sold their property at rock-bottom prices. Back then, an jia of land could be bought for just over NT$1 million—an epic market crash by any measure. As everyone knows how things turned out later, the roads weren’t completely cut off, and land values eventually skyrocketed to over NT$10 million per jia.